Thursday, April 15, 2010

MZD Garners Heavy PR for Family-Centered Metal Recycler That Moved Into New Facility

 A fresh-coat of paint goes up on the new J. Solotken facility.

MZD Public Relations was recently able to garner several media placements for its new client: J. Solotken and Co.
 
J. Solotken and Co. – an Indianapolis company whose ‘family-centered’ business as a metal recycler spans more than nine decades – was recently featured in the pages of The Indianapolis Star and The Indianapolis Business Journal, as well as “Inside Indiana Business with Gerry Dick”, and some prominent trade publications, thanks to MZD.
 
MZD was able to get Indianapolis Star Reporter Bruce C. Smith wrote a great feature in The Star detailing J. Solotken’s recent move to a 140,000-square-foot facility on the city’s Eastside. Read the Indianapolis Star article.
 
J. Solotken’s new building houses 35 employees and state-of the industry equipment for recycling valuable scrap metals, at 6701 English Ave., in what was formerly a fabricating facility of the Frank E. Irish Co.
 
The company invested approximately $4.5 million to acquire and refit the building to sort and compact nonferrous metals, particularly copper, aluminum, nickel, brass, bronze, lead and zinc.
 
After 74 years in the same location at 101 S, Harding St., the company moved from its aging brick building near Downtown Indianapolis to its new location.
 
Joseph M. Alpert, the company’s president, told The Star that J. Solotken has prospered with “…hard work and good luck.”
 
Vice President Brian Nachlis, said the new facility includes energy-saving and environmentally-friendly features that wouldn’t have been possible at the old Harding Street site.

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